How many times has Email Marketing been declared dead? Year after year, fallacious articles appear around this email marketing that will not survive much longer. Considered by many to be an invasive means of communication, often confused with spam, it is actually a critical tool for maintaining proximity with customers, building loyalty and, ideally, generating […]
Choosing the song is all it takes or is it necessary to do something else?Designing an environmental system in a hotel may be a simpler step but it requires much more than we might think! From Ideal to Reality:Music, and its combination with sound equipment, makes any environment more pleasant and comfortable. Ideally, we create […]
The Wellness Economy was the topic addressed in the latest ABC Sustainable Luxury Hospitality’s blog article. In fact, it is no secret that the Pandemic has caused radical changes in all areas of our lives, both personal and professional. But in response to the feeling of anxiety, there has been a rapid and all-encompassing shift […]
We guide hotel units through the creation of new legacies in the earth. Hotel units with purpose, that are planned, unique, innovative and that nourish high levels of respect regarding their location and implantation and regarding all those who enjoy them and/or collaborate for their profitability and right positioning. “We understand sustainability as a “circular” […]
From trend to requirement, a topic that for many hoteliers still means “starting the house from the roof down”! Much has been said about the digitalization of hospitality. It has become a regular subject in discussion forums on hospitality, leaving no one indifferent and generating as many fans as opponents. In fact, this is the […]
There are plenty Tv solutions for hospitality units, and frequently the choice for one or the other lacks in adjustment to the guests’ expectations and real use. Unfortunately, hotel’s managers choice uses to vary between “having a basic TV is all it takes” or “we need the most hi-tech TV in the market”. Far from […]
This pandemic context, the delay in the vaccine, the rise of unemployment, the economic crisis, the spread of fake news, in addition to our personal struggles, may keep us from meditate on the good things that keep happening in our life, from the most significant situations to the simplest ones. This whirlwind of emotions generates […]
